Zite

A magazine as you probably know is “a periodical publication containing articles and illustrations, typically covering a particular subject or area of interest”.

Likewise social magazine apps like Flipboard, Zite, Pulse, Google Currents etc. show content based on its popularity and then present them in a magazine style. They’re the new content curators of the web.

I’ve already reviewed and compared the most popular social magazine appsFlipboard, Pulse, Currents, Zite – and my choice was Zite. Zite is an intelligent magazine app that helps you discover interesting content to read. And then I wrote another blog post on Zite as I discovered a feature which was unknown to me. Today, I’m going to show you how to use the social magazine app Zite to get ideas for your next blog post.

The internet is an information superhighway. You get blogging ideas from Facebook, Twitter, Your RSS Feeds, etc. However these are a waste of time and then I realized that the best way to track the industry news to get blogging ideas is by using the social magazine app Zite.

As mentioned in my Zite App review we can add Topics and Zite will curate the content based on its popularity. We DON’T have to add the sources individually like we have to in Flipboard or Pulse. Zite is intelligent enough to pull content based on our interests and we do have the option to add our favorite news source too.

The primary reason why I prefer Zite over RSS is that we don’t have to read each and every blog post published by those websites. For example, as a geek I was subscribing to the RSS feeds of both Mashable and TechCrunch.

But 90% of their content is of no use to me. So what I did was I connected my Google Reader to Zite and then added the “Topic” technology to Zite. Now Zite fetches technology content from across the web and curates it for me so that I see only topics that are interesting to me.

I was using Zite primarily to read the Technology content and was using Google Reader to track Digital Marketing content as I didn’t want to miss a single story published by my favorite websites.

I have now added Digital Marketing topics to Zite. Why? Because of its ability to show original blog posts. I tried Google Currents, Flipboard and Pulse and they tend to show content from the top blogs and websites we already know.

The authors at CNN, Forbes, New York Times etc. are NOT the only people who could write interesting content. There are tons of other bloggers as well who write awesome content.

What Does Zite Do?

Zite analyzes millions of articles each day and brings you the best of your favorite magazines, newspapers, authors, blogs, and videos based on your interests and reading habits.

What You Need To Do?

Well, all you need to do is to just add “Topics” by entering keywords like Blogging, Digital Marketing, Gadgets, Internet Marketing, Mobile, Search, SEO, Social Media, Technology, Google, Microsoft, Apple, etc.

Zite Screenshot

Wait, That’s not all! If you DON’T want to add too many topics like this then all you need to do is enter one of the above keyword in its Search. For example, this blog is a Digital Marketing & Technology blog but let’s say I want to write a blog post on “Productivity” so all I need to do is enter the keyword “Productivity” in Zite’s Search and it will show the most popular stories in that space.

Zite app works great if you have a magazine blog as your readers expect random ideas and topics. So you can enter the popular keywords related to your blog and Zite will get you interesting stories related to those keywords.

Read: Why Evernote Is My (And Probably Your) Perfect Blogging Companion

You can add as many topics as you want and can still track all of them without checking each topic individually as Zite displays “Your Top Stories” which shows the most popular stories from all the topics which you have entered. I mostly check the top stories only and click on individual ones only if I have to.

Zite is available for Windows Phone, iOS (iPhone & iPad), and Android (sorry no BlackBerry app).

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Mahesh Mohan

Hey there, I’m Mahesh (@maheshone) — Chief Content Strategist @ Minterest and an organic marketing evangelist. I write about tech, marketing, and everything in between that truly excites me. Outside of that, I’m equally passionate about the financial markets, and also spend A LOT of time doing random things. Also, the Chief Everything Officer (@Infirn Labs).

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Meet The Blogger

Mahesh Mohan

Hey there, I’m Mahesh (@maheshone) — Chief Content Strategist @ Minterest and an organic marketing evangelist. I write about tech, marketing, and everything in between that truly excites me. Outside of that, I’m equally passionate about the financial markets, and also spend A LOT of time doing random things. Also, the Chief Everything Officer (@Infirn Labs).